We started not to build a brand, but a community of preachers of sustainability. We cater to our community's lifestyle, your penchant for purity and conscience for sound purchases. From whimsical jhablas to playful maxis, ivory staples to ochre favourites and block printed motifs to ikats - each detail, style and colour was intricately designed to nurture your needs. Indeed this journey of five years was full of learning and growth which we carry with ourselves even today. Thus, this birthday, we bring back your favourite styles - reconstructed with details of our learnings but in the very purity that we began with.

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